The Blog

Call it seasonal nostalgia or the colder weather, but I’m in a reflective mood lately. I feel like I blinked and yet another fantastic year at McMillion Consulting has come to a close. 

When I think about it, we really covered a lot this year. From celebrating client wins and sharing ...

One of the best parts of my job is giving owners, leaders, and entrepreneurs the freedom to brag about their businesses. We’ve all seen self-promotion that feels slimy, but LinkedIn is the perfect place to tell your business story the right way. 

Sure, there are paid ways to promote...

We’ve all heard of multitasking. (Maybe you’re doing it right now.) I, for one, am a chronic multitasker. Take a call on the treadmill, catch up on my favorite podcast while walking my dog, Tater, grab a bite to eat while sending a few emails. You get the picture. 

And, yeah,...

If you feel like you’re living your LinkedIn life in relative anonymity and waiting around for your big break, maybe it’s time to take matters into your own hands. With a few simple tweaks to your LinkedIn routine, you can boost your visibility and grow your audience. Since...

Data! Analytics! Performance! They’re all the rage these days. In every sphere of business, it seems we’re constantly talking about how to measure, make sense of, and leverage lots of information. The same is true for LinkedIn. And while I think it’s important to use the data we...

Next time you’re at a conference or other in-person networking event, try using the LinkedIn QR code feature. This cool feature allows you to connect quickly and easily with other attendees. It’s a tech-savvy way to bypass the typical business card exchange—or to bring your...

I’ve said it before and I’ll say it again, audio is one of the most forgotten yet powerful LinkedIn features! LinkedIn is so much more than a place to post your resume; it’s truly a dynamic multimedia platform. I love equipping people to embrace LinkedIn more fully so that they...

News flash! LinkedIn recently unveiled a post-scheduling feature. I’m so excited about the way this new tool can help my clients create a consistent rhythm of content. Let’s take a look at how to harness this powerful feature from the desktop version of LinkedIn. 

Note: LinkedIn...

Another year flew by in a flash! From the inside scoop on Sales Navigator to some real talk about work-life balance and so much more, we covered a lot of ground here on LinkedInsider in 2022. 

Before we turn the page on this year, let’s take a look back at some of the most popular...

Because “following” and “followers” have different meanings on different social media platforms, figuring out how to make the most of the LinkedIn version of following can be a bit confusing. Luckily, following people on LinkedIn is pretty straightforward—and...

Do you ever have LinkedIn FOMO (fear of missing out)? Maybe you have a vague sense that everyone else has already discovered and mastered the best LinkedIn features while you’re still trying to figure out how to update your headline. If that’s you, fear no more! I’m here to help...

Did you know social media has a proven impact on business? That’s right. According to Sprout Social, 78% of buyers are willing to purchase from a company after having a positive experience with them on social media. Plus, 68% of consumers agree that social media allows them to interact with...