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Best Of 2021: A Year In Review branding career learn linkedin tools marketing professional development profile development strategy tips training Dec 28, 2021

As 2021 draws to a close, I took a moment to reflect back on the year and what it meant for McMillion Consulting. While this year certainly held its challenges, it was also a year of new growth, innovation, and client engagements that reminded me why I love what I do. In addition, it marked our...

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Celebrate The Season With Your LinkedIn Company Page branding career leadership learn linkedin tools marketing professional development profile development Dec 21, 2021

Feeling festive? Whether you’re looking to spread some holiday cheer or draw attention to an important company initiative, don’t forget the power of your LinkedIn company page to make a statement. Just because you need to keep information like your website URL and contact...

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How Are You Using Audio On LinkedIn? branding linkedin tools marketing profile development strategy tips May 11, 2021

Looking for a new way to stand out on LinkedIn? I’ve got you covered. 

LinkedIn rolled out a new profile feature that allows users to add short audio recordings next to their name. 

THINK OF IT LIKE AN AUDIO BILLBOARD TO PROMOTE YOUR BUSINESS.

The process for getting...

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Standing Out On LinkedIn Is Simpler Than You Think branding career learn linkedin tools networking strategy success story tips May 04, 2021

Some people just know how to make a strong first impression. About 10 years ago, I attended a local networking event for business owners. At the start of the evening, we all stood up and gave a short explanation of who we were and what we did. 

As the speaking portion of the evening was...

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1 Simple & Overlooked Tool To Boost Your Brand branding learn linkedin tools networking professional development social selling strategy tips training Jan 06, 2021

Whether you’re an employee or a business owner, a great LinkedIn company page can serve you and your network well.

When you think about LinkedIn, you might only think about growing your network, building your personal profile and sharing content—too often, the company page gets...

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Invite Them In branding general learn marketing strategy Dec 22, 2020

Being invited to a special event has always made me feel good—the fact that someone thought about me and took the time to extend a personal invitation makes me feel included, cared about and important. If you’re not with me, you’re kidding yourself.

It’s that stamped...

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3 Ingredients To Increase Your Confidence On LinkedIn branding career linkedin tools networking professional development profile development social selling young professionals Oct 24, 2020

My husband and I switched up our usual Thai takeout restaurant recently. With the coconut curry soup starting off dinner with a bang, our anticipation of the upcoming flavors continued as we rounded the corner to each of our entrees. Much to our taste buds’ surprise and...

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The #1 Myth About Paying for LinkedIn branding career general learn profile development training Oct 16, 2020

It’s that new pair of shoes that you are so excited to wear tomorrow. Sure, you hope that people compliment you on them, but even then, it isn’t about that. It’s about feeling good, looking good and having confidence. Am I right?

Over time though, the shoes get worn out and they...

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Don’t Neglect This 2019 Professional Resolution branding career executives general job seekers leadership marketing networking professional development profile development recruiting sales social selling strategy tips young professionals Jan 14, 2019

RESOLVE TO SPRUCE UP YOUR LINKEDIN PROFILE WITH FRESH FEEDBACK

We’re all familiar with the “New Year, New You” types of resolutions that crop up as January approaches. For 2019, why not apply a twist to that concept: instead of vowing to refresh your wardrobe or raise the bar...

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Featured on the Richardson Financial Podcast branding executives general leadership learn marketing networking podcast professional development profile development sales strategy success story tips training Jul 05, 2017

I had the fortune of being interviewed by the well-respected Will Richardson, based in San Francisco, on his Richardson Financial podcast. Below is a brief of what we covered. Listen and share!

• Lindsey talks about LinkedIn as a business tool and why it is so important to be relevant in...

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Part 4: Intentionally Connect branding general learn linkedin tools marketing networking professional development profile development sales social selling strategy Oct 10, 2016

ACCORDING TO LINKEDIN, “DATA ABOUT YOUR RELATIONSHIPS REFERRING TO CONNECTIONS IS THE ACCEPTANCE RATE OF YOUR CONNECTION REQUESTS. IF A MEMBER SENDS TOO MANY INVITES AND LESS PEOPLE ACCEPT IT, THEN IT WOULD IMPACT SSI.”

THAT’S IT. OR IS IT?

Proactively building your network...

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Part 3: Proposals Before Nuptials branding general learn linkedin tools marketing networking professional development profile development sales social selling strategy Oct 03, 2016

WE ALL KNOW THE SEQUENCE: DATING, PROPOSING, WEDDING. THE PROCESS OF SELLING IS NOT TERRIBLY DIFFERENT…WITH THE LIKELY EXCEPTION OF THE NEW BUSINESS DEAL FINE PRINT NOT READING: TILL DEATH DO US PART.

USE LINKEDIN FOR ONGOING TOUCH POINTS TO ENGAGE YOUR PROSPECTIVE CLIENTS...

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